Case Studies

Brighton Music Hall

Brighton Music Hall – Bar/Venue with large open-air seafront terrace, busking license and a strong live music brand identity.

Case Study

Brighton Music Hall + Beach Music

Summary of Beach Music Services:

  • Up to 5 acts per day, including solos, duos and bands.
  • Free cancellation of any act(s) within a 90 minute notice period.
  • Venue managers able to order quantity and timings of acts on the same morning to suit weather and business needs.
  • No fixed fees – venue only pays for what it uses.
  • Bespoke Pricing model to fit around venue busking license whereby the artists ‘busk’ to crowd and venue only pays the difference if artist takings are less than a predetermined guaranteed minimum.
  • Sound engineers provided with acts larger than duos.
  • One phone number, one single allocated customer care representative, one monthly invoice.

Benefits of bespoke model to venue:

  • Utilises venues pre-existing busking license to reduce costs
  • Short cancellation times mitigate risks of a weather-dependent business
  • Massive quantities of acts with only one contract and a single point of contact
“The band was spot on. Everybody was still on the dance floor at 1am wanting more, I think they could have gone on for hours!”
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